Implementation Of Ten Types Of Innovation And Business Retail Store Canvas Model For Improvement Business Income On The GO. Sumber Plastik Thesis

Nabel, Saed Nabel (2025) Implementation Of Ten Types Of Innovation And Business Retail Store Canvas Model For Improvement Business Income On The GO. Sumber Plastik Thesis. International Conference on Business Economics, Entrepreneurships, & Social Sciences (ICBEESS), 1 (1). pp. 1-9. (Submitted)

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Abstract

Go Sumber Plastik (Go-SP) is a modern retail business company that sells plastic products and similar materials in the Gresik and East Java areas. The retail business market coverage is expanding rapidly and continuously, so there is no worry if this business experiences development in Indonesia . How to implement the Go innovation strategy. Sumber Plastik can maintain its business in an era of intense competition. The subjects in this research were 1 Owner, 1 Personnel and 1 Go Shop Marketing. Sumber Plastik . Go. Sumber Plastik chose to shift its business model to focus on the innovation configuration category to increase business revenue in order to develop offerings (offerings) and experiences (experience). Opportunities from Go. Sumber Plastik is Toko Go. Sumber Plastik expands its market by becoming the main supplier shop in the Gresik area and expanding its branches and business partners. Innovations used by Go. Sumber Plastik has nine innovations used. Go Canvas Business Model. Sumber Plastik targets customers from resellers, MSMEs and communities in need. Go. Sumber Plastik sells directly and by telephone for partners to consult.

Item Type: Article
Uncontrolled Keywords: Retail Stores, Increased Income, Ten Types of Innovation,m Business Model Canvas
Subjects: Economic And Business
Economic And Business > Entrepreneurship
Divisions: Faculty of Economic and Business > Entrepreneurship Study Program
Depositing User: Saed Nabel
Date Deposited: 02 Sep 2025 02:44
Last Modified: 02 Sep 2025 02:44
URI: http://eprints.umg.ac.id/id/eprint/14696

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